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How to Tap into Your Inner Creative Storyteller
Great non-profit storytelling doesn’t start with perfect words—it starts by getting your ideas onto the page. Whether you’re writing for fundraising, grant writing, social media or non-profit marketing, a strong story can help people understand your impact and inspire action. The secret is to write, edit, test and refine until your message connects. Are your stories simply sharing what you do—or making people care about why it matters?
Angie McLeod
Mar 7, 20203 min read
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Three Tools to Up Your Storytelling Game
Great non-profit storytelling doesn’t need a big budget or communications team. With accessible digital storytelling tools, non-profits can turn impact stories into engaging graphics, videos and social media content that build awareness and connect people to their mission. The challenge isn’t finding the tools—it’s using them to tell stories that matter. Is your non-profit simply sharing information, or creating stories people will remember?
Angie McLeod
Mar 3, 20202 min read
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Play and Experiment: Crafting an Impactful Story
Great non-profit storytelling isn’t just about having a powerful story—it’s about telling it in a way people remember. A simple storytelling framework can help non-profits create clear, compelling impact stories for fundraising, social media, video and community engagement. Know your audience, your message and the change you want to highlight. Are your stories capturing attention—or getting lost in the noise?
Angie McLeod
Feb 29, 20202 min read
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Collecting Impact Stories: The Art and Science of Writing Grants
Non-profit storytelling can show funders, donors and communities the impact of your work—but protecting client confidentiality and consent must come first. From past-client stories and testimonials to infographics and community initiatives, non-profits can share meaningful impact stories without compromising privacy. It takes intention, creativity and trust. Are you telling powerful stories about your impact without putting the people you serve at risk?
Angie McLeod
Feb 12, 20203 min read
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